Most mascaras focus only on dramatic payoff and overlook comfort and ingredient choices; this balances visible volume, lift and definition with a more mindful, conditioning formula. Maybelline Green Edition Mascara delivers fuller-looking lashes while supporting those who prefer simpler, plant-forward ingredients. It is designed for everyday wear that looks polished yet feels comfortable.

At the heart of the formula, pullulan and plant-derived waxes help coat and lift each lash for a more open-eyed look. Coconut oil and shea butter contribute nurturing lipids that help keep lashes feeling supple rather than brittle. Glycerin draws in moisture, supporting comfort along the lash line throughout wear.

The texture is a smooth, creamy mousse that glides on evenly from root to tip without clumping when applied in thin coats. It dries to a soft, flexible finish that resists flaking and excessive smudging through the day. Lashes appear more defined and volumised while still retaining movement and a natural-feeling flutter.

The formula is designed to layer, so you can customise definition from subtle to more pronounced volume. Sweep from base to tips using a slight zigzag motion to catch smaller lashes. Allow each coat to set for a few seconds before adding more for extra lift and density without heaviness.

Plant-based wax network helps build visible volume while maintaining a flexible lash feel.Conditioning blend with coconut oil and shea butter supports lash comfort and reduces the feeling of dryness.Glycerin-rich base helps maintain a smoother glide during application and comfortable wear for hours.Minimalist ingredient list prioritises water and essential structuring agents for a cleaner-feeling finish.

For a cohesive, low-fuss routine, pair with other Maybelline Green Edition complexion and lip products to maintain a consistent, more conscious approach across your make-up bag. Layer over a lash primer from the wider Maybelline range if you want even more dramatic volume or extra curl hold.

This mascara delivers visible volume, lift and definition with a softer-feeling, more considered formula that respects your lashes.

Aqua/Water/Eau, Behenyl Behenate, Glyceryl Stearate, Cetearyl Alcohol, Propanediol, Pullulan, Stearic Acid, Glycerin, Alcohol Denat., Palmitic Acid, Sodium Hydroxide, Sodium Dehydroacetate, Caprylyl Glycol, Myristic Acid, Cocos Nucifera Oil/Coconut Oil, Butyrospermum Parkii Butter/Shea Butter, Citric Acid. May Contain [+/-]: Ci 77491, Ci 77492, Ci 77499/Iron Oxides

• Step 1. Start with clean, dry lashes, removing any residual make-up or skincare from the eye area.
• Step 2. Curl lashes with an eyelash curler if desired, pressing gently at the base for a few seconds.
• Step 3. Place the mascara wand at the base of your lashes and sweep upwards in a slow zigzag motion to coat from root to tip.
• Step 4. Immediately repeat on the other eye so both sides dry evenly.
• Step 5. Apply a second thin coat while the first is still slightly tacky to build extra volume and lift.
• Step 6. Use the tip of the wand to target outer and lower lashes for refined detail, then let lashes dry fully before blinking excessively.

Pro Tips

• Wiggle the wand mainly at the roots to create the look of thicker lash density without weighing down the tips.
• For a lighter daytime effect, focus one coat on the upper lashes only and lightly touch the lower lashes with the excess on the wand.
• Comb through lashes with a clean spoolie between coats if you are prone to clumping.
• To help maintain lash health, remove in the evening with a gentle eye make-up remover and avoid rubbing or pulling.