Most volumising mascaras create thickness at the expense of comfort, leaving lashes stiff, heavy and over-coated. Volume Million Lashes Balm Mascara delivers high-impact, multiplied volume with a soft, balm-like feel that keeps lashes flexible. You get striking definition and fullness without the stiffness, clumps or fallout.

Aqua and glycerin help maintain a supple, flexible film on the lashes, keeping them feeling conditioned through wear. Behenyl behenate, glyceryl stearate and cetearyl alcohol contribute to the balm-like texture that cushions lashes while holding pigment in place. Caprylyl glycol and sodium dehydroacetate support formula stability and comfort around the delicate eye area.

The balm-in-mascara texture glides on smoothly, hugging each lash in a creamy yet lightweight coat. Lashes feel soft to the touch, not brittle, with a defined, volumised look that stays put. Designed for all-day wear, it resists flaking and smudging while remaining comfortable from morning to night.

The Millionizer brush is designed to load the right amount of product while separating lashes as you sweep through. You can build from everyday definition to more dramatic volume with additional coats, without overwhelming the lash line. For many, one to two coats are enough to achieve a fuller, fanned-out look.

Balm-care technology cushions lashes in a soft, flexible film to minimise stiffness and brittleness.Precision Millionizer brush helps distribute formula evenly and separate lashes for a multiplied effect.Conditioning agents support lash comfort, helping to reduce the feeling of dryness after removal.Long-wear, low-flake formula maintains definition and volume throughout the day.

Pair with a defining eyeliner from the same range to frame the eyes, then add a L'Oréal Paris eye make-up remover in the evening to gently cleanse without aggressive rubbing. For a more complete look, combine with a L'Oréal Paris brow product to balance the added lash volume.

A care-infused volumising mascara that multiplies lashes while keeping them soft, defined and comfortable all day.

Aqua/Water, Behenyl Behenate, Glyceryl Stearate, Cetearyl Alcohol, Propanediol, Pullulan, Stearic Acid, Glycerin, Alcohol Denat., Palmitic Acid, Sodium Hydroxide, Sodium Dehydroacetate, Caprylyl Glycol, Myristic Acid. May Contain [+/-]: Ci 77499/Iron Oxides

• Step 1. Start with clean, dry lashes, ensuring any previous make-up or skincare residue is removed.
• Step 2. Wipe excess formula from the brush tip if needed for extra precision at the lash base.
• Step 3. Place the brush at the root of the lashes and slowly wiggle upwards to the tips, coating every lash.
• Step 4. Repeat on the other eye, then add a second coat while the first is still slightly soft for extra volume.
• Step 5. Use the tip of the brush to reach smaller inner and outer lashes for a fully fanned-out effect.
• Step 6. Allow lashes to dry fully before applying additional eye make-up or touching the eye area.

Pro Tips

• Curl lashes before application and hold for a few seconds to help open up the eye area.
• Concentrate extra coats at the lash roots for fuller-looking volume without weighing down the tips.
• Comb through with a clean lash comb immediately after application if you prefer ultra-separated definition.
• To preserve lash condition, remove with a gentle eye make-up remover and avoid pulling or rubbing.