Most volumising mascaras load lashes with heavy product that clumps, flakes and weighs them down. Maybelline Volum' Express The Falsies Mascara delivers dramatic, false-lash impact with a lightweight feel, fanning out lashes from root to tip for a bold, wide-eyed effect without the discomfort.

A Pro-Keratin fibre-enriched formula works to wrap each lash, helping to boost the look of volume and length in one sweep. Soft waxes, including beeswax and carnauba, create structure while remaining flexible, so layers build smoothly. Glycerin and panthenol support lash feel, helping them stay supple rather than brittle through repeated use.

The texture is smooth and creamy, designed to glide on evenly without tugging or dragging at the lash line. Once set, the finish is deep and intense with a defined, fan-like effect that resists smudging under normal day-to-day wear. Lashes feel light, not crunchy, even after multiple coats.

The signature spoon-shaped brush is designed to follow the natural curve of the eye, capturing and lifting every lash from root to tip. Its flexible bristles help distribute formula evenly, so you can quickly build from everyday definition to bolder, evening-ready volume with controlled strokes and minimal clean-up.

Curved spoon brush hugs the lash line to reach short and hard-to-get lashes at the corners.Pro-Keratin fibre formula helps create a fuller, more multiplied lash effect without heavy layering.Film-forming agents improve adherence to lashes to support long-lasting volume and curl hold.Balanced wax system allows buildable intensity while helping to reduce clumping and flaking.

For a more defined eye look, pair this mascara with Maybelline eyeliners to intensify the lash line and frame the eyes. Complete your routine with a Maybelline eye make-up remover formulated to break down long-wear mascara while respecting the delicate eye area.

For bold, false-lash impact without the fuss of strips, this mascara delivers dramatic, buildable volume in a smooth, long-wearing formula.

Aqua/Water/Eau, Paraffin, Potassium Cetyl Phosphate, Cera Alba/Beeswax, Copernicia Cerifera Cera Carnauba/Carnauba Wax, Acacia Senegal Gum, Glycerin, Cetyl Alcohol, Acrylates Copolymer, Hydroxyethylcellulose, Phenoxyethanol, Peg/Ppg-17/18 Dimethicone, Steareth-20, Hydrolyzed Corn Starch, Silica, Caprylyl Glycol, Sodium Polymethacrylate, Sodium Dehydroacetate, Hydrogenated Jojoba Oil, Hydrogenated Palm Oil, Simethicone, Rayon, Disodium Edta, Stearyl Alcohol, Arginine, Serine, Myristyl Alcohol, Glutamic Acid, 2-Oleamido-1, 3-Octadecanediol, Panthenol, Laureth-21, Bht. May Contain [+/-]: Ci 77491, Ci 77492, Ci 77499/Iron Oxide, Ci 77007/Ultramarines, Ci 75470/Carmine, Ci 77891/Titanium Dioxide, Mica, Ci 77288/Chromium Oxide Greens, Ci 77289/Chromium Hydroxide Green, Ci 77742/Manganese Violet, Ci 77510/Ferric Ferrocyanide

• Step 1. Start with clean, dry lashes and curl them if desired to enhance lift.
• Step 2. Place the spoon side of the brush at the base of your lashes, as close to the lash line as possible.
• Step 3. Wiggle the brush slightly from side to side, then sweep upwards through the lengths to coat from root to tip.
• Step 4. Repeat on the outer and inner corners, using the tapered end of the brush to catch shorter lashes.
• Step 5. Apply additional coats while the formula is still slightly damp to build volume, focusing on the mid-lengths and tips.
• Step 6. Allow lashes to dry fully before applying make-up to the lower lash line to help minimise transfer.

Pro Tips

• Use the curved side of the brush facing your lid for maximum lift, then flip it for extra separation on a second pass.
• For lower lashes, hold the brush vertically and use the tip in light, tapping motions to avoid smudges.
• Comb through lashes with a clean spoolie immediately after application if you prefer an extra-separated effect.
• Avoid pumping the wand in and out of the tube, as this can introduce air and cause the formula to dry out more quickly.