Most powder blushes either disappear by midday or sit heavily on the skin. NYX Sweet Cheeks Matte Creamy Powder Blush delivers vivid, customisable colour in a soft matte finish that grips comfortably, blends effortlessly and looks freshly applied for hours.

Finely milled talc and barium sulphate disperse pigment evenly for smooth, streak-free application. Nylon-12 gives a soft-focus, blurring effect that helps minimise the look of pores and texture. Emollients such as ethylhexyl palmitate, octyldodecanol and isostearyl isostearate cushion the formula so it feels flexible, not dry or chalky, on the skin.

The texture feels almost creamy to the touch, yet applies as a weightless powder that melts into the complexion. It sets to a modern matte finish that resists shine without looking flat. Once blended, it clings evenly to the skin to help reduce patchiness and uneven fading throughout the day.

The formula has strong payoff, so a small amount goes a long way and builds easily. It blends smoothly over bare skin or foundation without disturbing your base. Use light layers and diffuse edges well to customise intensity and maintain a seamless, professional finish.

Finely milled pigments offer high payoff while remaining easy to sheer out and blend.Silicone-treated powders help the blush glide on smoothly and adhere evenly to the skin.Soft-focus powders such as nylon-12 visually smooth texture and reduce the look of pores.Oil-enriched base supports comfortable wear, helping to prevent tightness, dryness and caking.

Pair with NYX setting sprays or primers to extend wear further and keep the finish fresh. Layer over NYX foundations and concealers for a cohesive, long-wear complexion routine that stays photo-ready from day to night.

A creamy-meets-powder matte blush that delivers smooth, buildable colour, soft-focus diffusion and comfortable, long-lasting wear.

Talc, Nylon-12, Ethylhexyl Palmitate, Trimethylsiloxyphenyl Dimethicone, Zinc Oxide [Nano]/Zinc Oxide, Isostearyl Isostearate, Octyldodecanol, Barium Sulfate, Alumina, Aluminum Hydroxide, Caprylyl Glycol, Octyldodecyl Stearoyl Stearate, Phenoxyethanol. May Contain [+/-]: Ci 15850/Red 7 Lake, Ci 45410/Red 28 Lake, Ci 77007/Ultramarines, Ci 77491, Ci 77492, Ci 77499/Iron Oxides, Ci 77891/Titanium Dioxide, Mica, Ci 15850/Red 6, Ci 19140/Yellow 5 Lake, Ci 42090/Blue 1 Lake

• Step 1. Pick up a small amount of product with a clean blush brush or fingertip, tapping off any excess before application.
• Step 2. Smile gently and apply to the high points of the cheeks, starting with light pressure.
• Step 3. Blend outwards and upwards in circular or sweeping motions until edges are fully diffused.
• Step 4. Add thin layers where more intensity is desired, blending between each layer to avoid hard lines.
• Step 5. Softly sweep a clean brush around the edges to refine and seamlessly merge with your base makeup.
• Step 6. Finish with setting spray if you want to lock in the matte finish for extended wear.

Pro Tips

• Apply after setting your foundation with a light dusting of powder to enhance blendability and reduce patching.
• Use a loosely packed, fluffy brush for a soft wash of colour, or a denser brush for more impact.
• Tap excess product onto the back of your hand before cheeks if you tend to over-apply pigment.
• For a cohesive look, lightly dust remaining product on the brush across the nose and temples.