Most concealers simply mask shadows and imperfections, then settle into lines as the day goes on. Max Factor Radiant Lift Concealer is designed to brighten, smooth and subtly firm the delicate eye and face area while delivering reliable, crease-resistant coverage.

This formula combines hydrating glycerin, sodium hyaluronate and urea to attract moisture and maintain suppleness throughout the day. A peptide complex (palmitoyl hexapeptide-12) works alongside vitamin E acetate and ascorbyl glucoside to help support skin’s structure and defend against environmental stress. Light-reflecting mica and soft-focus powders diffuse the appearance of shadows and texture.

The concealer has a silky, cream-liquid texture that blends easily with fingers, brush or sponge without tugging delicate areas. Once set, it offers a radiant, softly luminous finish that resists caking and maintains a smoother look for long wear. Skin appears fresher, more rested and comfortably hydrated, not dry or chalky.

Use the built-in applicator to place small dots where extra coverage or brightness is needed, then blend outward. Focus on the under-eye area, around the nose and on any areas of unevenness. Set lightly with powder if extended wear is required or if you prefer a more matte look.

Soft-focus powders and mica optically blur fine lines and uneven texture for a smoother-looking surface.Humectant-rich formula (glycerin, sodium hyaluronate, sodium PCA, trehalose) helps maintain hydration balance through the day.Peptide and antioxidant blend supports skin’s natural firmness and helps protect against daily oxidative stress.Lightweight silicone network creates flexible adherence that resists creasing and patchiness while feeling breathable.

For a polished base, pair Radiant Lift Concealer with a complementary Max Factor foundation and setting powder to unify and extend wear. Finish with a Max Factor mascara and brow product to enhance the lifted, brightened eye effect.

A brightening, smoothing concealer that covers while caring for delicate skin, delivering long-wear radiance without heaviness.

Water/Aqua, Cyclopentasiloxane, Butylene Glycol, Talc, Cetyl PEG/PPG-10/1 Dimethicone, Glycerin, Ethylhexyl Methoxycinnamate, Tribehenin, Isononyl Isononanoate, Magnesium Sulfate, Bis-Pegg/Ppg-14/14 Dimethicone, Lecithin, Mica, Disteardimonium Hectorite, Laureth-7, Polymethyl Methacrylate, Silica Dimethyl Silylate, Chlorphenesin, Phenoxyethanol, Dimethicone Crosspolymer, Disodium Stearoyl Glutamate, Propylene Carbonate, Xanthan Gum, Tocopheryl Acetate, Glyceryl Polymethacrylate, Disodium EDTA, Aluminum Hydroxide, Peg-8, Ascorbyl Glucoside, BHT, Sodium Pca, Urea, Trehalose, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Hexylene Glycol, Polyquaternium-51, Palmitoyl Hexapeptide-12, Caprylyl Glycol, Triacetin, Sodium Hyaluronate. May Contain [+/-]: Ci 77891, CI 77491, CI 77492, Ci 77499

• Step 1. Prep skin with a lightweight eye cream or moisturiser and allow it to absorb fully.
• Step 2. Twist or click the pen (depending on packaging) until a small amount of concealer appears on the applicator.
• Step 3. Dot the concealer under the eyes, around the inner corners and on any areas of unevenness or redness.
• Step 4. Blend by gently tapping with fingertips, a soft brush or a damp sponge until edges disappear into the skin.
• Step 5. For extra coverage, apply a second thin layer where needed rather than one thick layer.
• Step 6. Lightly set with a finely milled powder on areas prone to creasing or shine if longer wear is desired.

Pro Tips

• Apply after foundation so you use less product and keep the coverage looking natural.
• Blend immediately after application before the formula sets for the smoothest finish.
• Use a small, precise brush to target fine lines, shadows around the nose and small blemishes.
• For a more lifted look, apply a small amount to the outer corners of the eyes and blend upwards towards the temples.