Most brow pencils either look harsh or wear away by midday. Almay Brow Pencil is crafted to deliver precise definition that stays soft-looking and comfortable, with a formula developed to respect even sensitive eyes and skin.

Aluminum starch octenylsuccinate helps keep the formula in place by absorbing excess oil, supporting longer wear without greasiness. Polyethylene and octyldodecanol create a smooth, even lay-down so strokes appear controlled rather than patchy. Tocopherol (vitamin E), ascorbyl palmitate and lecithin provide antioxidant and conditioning support for the delicate brow area.

The pencil has a creamy, slightly powdery texture that glides on without tugging and diffuses easily for a soft-focus effect. Once applied, it sets to a natural-looking finish that resists smudging and transferring through daily wear. Brows remain comfortable, without feeling stiff or coated.

Use light, controlled strokes to mimic natural hair growth, then blend gently for a softened outline. The buildable formula lets you layer for extra definition without clumping or chalkiness. Focus definition where brows are sparse to rebalance the overall shape.

Oil-absorbing starch helps maintain crisp definition and reduces shine along the brow line.Creamy, glide-on base minimises tugging on delicate skin during application.Antioxidant blend supports brow hairs and skin against daily environmental stress.Ophthalmologist-tested formula aligns with Almay’s focus on sensitive eyes and contact lens wearers.

Pair with Almay eye pencils or mascaras to frame the eyes while maintaining a gentle approach for sensitive users. Follow with a clear brow gel from your routine if you prefer extra hold and a more polished finish.

Almay Brow Pencil delivers controlled, natural-looking definition with a gentle, long-wearing formula tailored to sensitive eyes.

Aluminum Starch Octenylsuccinate, Cetearyl Ethylhexanoate, Polyethylene, Octyldodecanol, Dicalcium Phosphate, Polyhydroxystearic Acid, Lecithin, Tocopherol, Ascorbyl Palmitate, Citric Acid, Sorbic Acid.May Contain [+/-]: Mica, Ultramarines (Ci 77007), Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491, 77492, 77499), Ferric Ammonium Ferrrocyanide (Ci 77510)

• Step 1. Start with clean, dry brows free from moisturiser or foundation residue.
• Step 2. Brush brows into their natural direction to reveal the true shape and sparse areas.
• Step 3. Use light, short strokes with the pencil to mimic natural hairs, focusing on gaps and the tail.
• Step 4. Soften any visible lines by gently blending with a spoolie or clean brow brush.
• Step 5. Build up intensity gradually, concentrating definition on the arch and tail for structure.
• Step 6. If desired, finish with a clear or tinted brow gel to set the shape for longer wear.

Pro Tips

• Anchor your elbow on a table for steadier, more precise strokes along the brow edge.
• Apply minimal pressure; let the pencil do the work to avoid harsh, block-like brows.
• Concentrate more product on the mid-lengths and tail, keeping the inner part of brows lighter for a softer look.
• Lightly powder the brow area before application if you have very oily skin to further support longevity.